AUBRY

WORKBEAN

Employer brand architects

— Industries

Professional services

(Branding)

(Human Resources)


— Role

(Sole Designer)

Web design

Graphic Design



— Page

Menu

About page

Contact page

Blogs

Blog page

Works

Project page

Services

Timeframe

2023 (2 weeks)

My Role

As the sole designer leading Workbean's website redesign, I navigated the shift from HR tech to employer branding consultancy. Preserving the original logo and brand's professional yet playful identity, I revamped the platform for a sophisticated brand agency feel, moving away from a tech-centric style. Meticulously organizing information, I ensured a seamless, professional narrative flow across the entire website.

Crafting Brand Voices


Workbean is dedicated to transforming how companies engage with talent, offering comprehensive consulting services to enhance employer branding strategies. Through innovative approaches and tailored solutions, Workbean helps organizations stand out in the competitive talent market, fostering connections and creating environments where employees thrive.Little intro text

Project

Brief


The Workbean Website Redesign project aims to transition the company from a software solution that highlights employer brands for the professional and job-seeking public to a strategic consulting firm that focuses on enhancing and strategizing company brands. The primary objective is to align the website with Workbean’s evolving business strategy, increasing sales, and reinforcing its position as an industry leader in employer branding consulting within the Philippines and Singapore.